Why Auto-Renew Is Essential for Your Membership Program

Why Auto-Renew Is Essential for Your Membership Program

Running a successful dental membership program means balancing patient satisfaction with operational efficiency. One of the most powerful tools to support this is auto-renewal—a feature that ensures continuity, reduces administrative burden, and protects your practice’s revenue.

What Is Auto-Renew?

Auto-renewal automatically extends a patient’s membership plan at the end of their term, - monthly or annual accounts - without requiring manual action. DentalHQ sends email and text reminders 30 and again at 14 days before renewal, so patients are always informed and can make changes if needed.

Why Auto-Renew Matters

Here’s why auto-renew is a best practice for your office(s):

  • Streamlines Operations
    Manual renewals for every patient can be time-consuming and error-prone. Auto-renew simplifies plan management and frees up your team to focus on patient care.

  • Ensures Consistent Coverage
    Patients stay enrolled without gaps, supporting better oral health outcomes and reducing missed appointments.

  • Stabilizes Revenue
    Predictable renewals help maintain steady cash flow and simplify financial forecasting.

  • Reduces Delinquency
    Automated renewals help prevent lapses in payment and membership status, minimizing the need for follow-ups.

Transparency and Patient Communication

Patients are never caught off guard. DentalHQ sends advance notifications via email and text, reminding them of upcoming renewals. Your team can also disable auto-renew on a case-by-case basis, even at the time of enrollment, if a patient expresses concern.

Why Disabling Auto-Renew for All Members Isn’t Recommended

Disabling auto-renew across the board:

  • Violates the terms and conditions agreed upon during enrollment.

  • Creates unnecessary manual work for your staff.

  • Risks membership lapses and lost revenue.

  • Often stems from misunderstandings that can be resolved with a simple explanation.

Instead, empower your team to clarify the renewal process and reassure patients that they’ll be notified well in advance.

How to Manage Auto-Renew Settings

Your team can easily:

  • View renewal statuses by filtering in the Members tab.

  • Disable auto-renew for specific patients at any time.

  • Monitor upcoming renewals and take action as needed.

    • Related Articles

    • Tracking membership payments and treatments

      5 Best Practices to Track Treatment and Payment With your Vision Membership Plan The key to tracking membership plan treatmentsand payments is separating the two. Fees paid for membership plans should be posted in a dummy patient account, once a ...
    • Accept in-office payment for membership fees

      The platform allows you to receive payment for annually renewing plans in your office. This means you can accept cash, check, HSA, FSA, and whatever other payment source you already accept in your office for a member's annual membership fees. Monthly ...
    • Can a member pay the balance of their monthly membership?

      Yes. In your platform, this is accomplished by switching their monthly membership to an annual membership and applying the payments already received, then collecting the remaining balance. Confused? Don't be. Check it out: Click the "Actions Button" ...
    • Upload Patients and Invite Them to Join Your Membership Plan

      Get a head start with your membership strategy by converting your patients into members in just a few steps! Steps to Upload Patients Click the "Upload Invite List" button on your MEMBERS tab. Choose the preferred communication method - text and / or ...
    • How do I import members from another membership plan platform?

      Request a list of your existing members from your membership plan platform. Request that they include all available information. Armed with that information, read on... 1. Decide on a "go live" date. Since there are so many unknowns early on, you ...